Heim Coffee
Services
Visual Identity
Logo Design
Client
Heim
Location
PH, Davao City
Year
2025
PROJECT OVERVIEW
Heim Coffee came to me at the very beginning of their journey — with a dream of building a brand that felt like home but no idea where to begin. Their vision was clear: create a coffee brand that doesn’t just serve drinks, but offers a warm, welcoming experience people can feel, even on the go.
To bring that to life, I crafted their visual identity from the ground up. From cup designs to banners, social media templates to print materials, every touchpoint was thoughtfully designed to communicate comfort and care. The logo — intentionally shaped to hug the cup — symbolizes the embrace of home, even outside of it.
We developed their brand visuals while the business was still in its infancy, allowing the identity to grow alongside their vision. As Heim continues to build momentum, I continue to provide creative guidance to keep their visuals aligned and cohesive.
Result: Heim Coffee successfully launched their Facebook page and began teasing their opening — sparking curiosity and engagement in their local community, setting the stage for a warm and well-loved debut.
Info
Heim Coffee is a cozy, up-and-coming coffee brand based in Davao City. Built on the idea of making people feel at home wherever they are, Heim aims to serve comfort in every cup. From the logo that embraces the cup to the warm, thoughtful branding, everything reflects their mission to create a welcoming coffee experience — even outside of home. Currently in its early stages, Heim has started building online traction through teaser posts as they prepare for their official launch.
